Amazon’s Grade & Resell has changed how brands handle returns – here’s why it’s worth adding to your toolkit…
Returns are a frustrating but unavoidable part of life for Amazon Sellers – but yes, Amazon’s Grade and Resell programme does have the potential to turn that pain point into a profit centre.
Currently available in six marketplaces including the UK, this relatively under-the-radar feature allows FBA Sellers to relist returned stock, graded and priced according to condition, giving your products a second life and your brand the chance to recoup lost margins.
We think it’s definitely worth considering for your Seller strategy – but how does it work?
Amazon’s Grade & Resell in a Nutshell
With Grade & Resell, eligible FBA returns are assessed and automatically listed as used items, with Amazon assigning one of four condition levels:
- Used – Like New
- Used – Very Good
- Used – Good
- Used – Acceptable
Sellers are able to set pricing for each condition tier as a percentage of your product’s new price.
And, once listed, these items appear in your inventory just like any other SKU – with the ability for you to adjust or remove them if you want.
Not using Amazon’s Grade & Resell yet? These benefits might change your mind…
With FBA Grade & Resell, you can:
- Recover value from returns, converting write-offs into sellable inventory with minimal extra work.
- Streamline return management by automating the process – no manual relisting or relabelling required.
- Appeal to value-seeking & sustainability-conscious customers who know that secondhand doesn’t just mean cheaper; it’s part of a growing market aligned with environmental values.
- Lower waste, higher margins – it helps you minimise liquidation and removal costs by reactivating stock that would’ve gone to waste.
Seller Setup – Quick Guide
Interested? It’s easy to set up, simply head to your FBA Settings > Automated Unfulfillable Settings, from where you can:
- Opt in
- Set your discount percentages for each grade
- Exclude specific ASINs
Once you’re enrolled, Amazon does the rest – and you gain an additional, low-effort channel to protect your bottom line.
The Bottom Line
If your returns are currently being written off, what do you have to lose?
The FBA Grade and Resell programme is a smart and simple way to help you recapture some margin, reduce your waste and even boost your green credentials, helping you connect with sustainability-focused customers, not to mention those who just like a deal.
For Sellers managing significant FBA volumes, it’s well worth a trial.
And if you need any guidance? Our experts are here to help you turn missed opportunities into real growth – get in touch with the team today.