It has certainly been a busy few months here at Venture Forge HQ. We have welcomed a new COO to the team, added 21 new clients to our roster and taken the exciting decision to reposition ourselves as a global marketplace agency.
Having launched in April 2018 as an e-commerce agency, this change in positioning is to reflect our expertise and success in helping brands grow their sales across online marketplaces.
The change in proposition comes off the back of a record year for us with clients reporting a 450% growth in revenue and 21 new clients being added to the agency’s roster. Marketplace platforms have already been a successful area for the agency and will now be our primary focus.
Going forwards, Venture Forge will specialise purely in driving consumer brand sales, revenue, and market dominance across key marketplace platforms including Amazon, eBay and other major marketplaces.
Our new client wins include retail giant, Matalan, Club Vits, Cheeky Chompers and Nudie Snacks, and will see an additional 75 hours of marketplace strategies put into place by the team, bringing our total number of clients to 35.
We have noticed a significant change in demand from our clients since the pandemic hit to ensure that they can effectively sell on marketplace sites such as Amazon, eBay and others, the biggest e-commerce channels for companies looking for rapid online sales growth.
The high street and how we shop is changing and it is important for businesses to adapt, especially now during lockdown. By reconfiguring our service proposition to specialise on marketplace commerce, and combining that with mine and Jonathan’s client-side retail experience, we can ensure that we are able to drive sales in the UK and globally for our existing and new clients in key trading periods like Black Friday and Christmas.
We have also strengthened our senior leadership team with the appointment of Jonathan Newton as COO and are delighted to welcome him to the team. As the former head of e-commerce for wilko.com, Jonathan brings over 25 years’ experience with him, having worked with some of the biggest names on the high street, including Mars Petcare and Staples, and will be responsible for driving the agency’s growth, profitability, recruitment, and reputation as a global leading marketplace agency.
Discussing his appointment, Jonathan says; “I am really looking forward to joining Andrew and the team and driving Venture Forge’s growth to becoming one of the UK’s biggest marketplace agencies. The digital retail knowledge and experience the agency is able to provide for clients is second to none.”
Additionally, we are actively recruiting for two account managers to join the team, which will bring the overall headcount to 10.
To find out how Venture Forge can help your business achieve significant growth, or if you are interested in finding out more about the two roles, contact us at [email protected], through our website, or call us on 01422728435.